Choosing the right real estate topics for your YouTube videos is just as important as choosing the right outfit to wear on a first date. Your success depends a lot on good first impressions and showcasing your best qualities…or, in the case of YouTube, your expertise in specific topics.
If you’re a real estate agent looking for ways to save time and money, you MUST get yourself a YouTube channel. On YouTube, you can make money while you sleep! People can watch your content at all hours of the day and night and reach out to you anytime. If you don’t have one, you need a YouTube channel now!
In 2023, there are TONS of topic options that real estate agents have already been using to collect and connect with the audience they’re looking for.
YouTube Real Estate Videos To Make Now
Here are some top YouTube video ideas that can help you generate leads right away:
City Explainer Videos
These videos allow you to go in-depth on one of the most important topics you can speak on—your home city. Obviously, if your goal is to sell homes in your city, you need to show people that you’re an expert in that area.
By creating a city explainer video, you get to share everything you know about your home city. This will help people see that you love your city, know your city, and have advice for those who may want to live there.
This video type is popular with those looking at specific cities and wanting to know from a local what it’s like to live there. Be as honest and as genuine as you can in this video. This will ensure that your viewers are comfortable with trusting you to help them with their real estate transactions.
Neighborhood Tours
Once a person has chosen a city in which to live, they’ll want to start looking at local neighborhoods they may want to settle down in. Try creating engaging videos that highlight the unique features, amenities, and attractions of specific, highly-sought after neighborhoods in your city.
Give potential buyers a virtual tour of the neighborhood, and, if possible, show a home for sale in the neighborhood. Provide valuable insights and insider information about the local community as well as the home options available. Show viewers what it’s really like to live in this community.
Home Buying & Selling Tips
Create informative videos that offer valuable advice to potential homebuyers or home sellers. These should focus on providing answers to questions that buyers and sellers often have for you when you’re working with them in person. Topics for buyers could include:
- Understanding the home buying process
- Tips for first-time buyers
- Mortgage information
- Negotiating strategies
- Insights on local real estate market trends
Topics for sellers could include:
- Staging tips
- Preparing a home for sale
- Pricing strategies
- Marketing techniques
- The importance of professional photography
Virtual Property Tours
Virtual tours are increasing in popularity all the time, especially as so much of our lives move online. To take advantage of this trend, create high-quality videos that take viewers through the properties you have listed.
Showcase the key features of the home, room layouts, and unique selling points. Utilize professional videography or even drone footage to provide an immersive viewing experience. This will engage your viewers more deeply and make them feel as if they’ve truly experienced the property.
Conclusion
If you’re not already on YouTube, now is the time to get on this platform and start creating real estate topics for the YouTube audience. With these basic videos online, you’ll start generating leads in your sleep and expanding your business in no time!